Dark horse presidential candidate, 76 year old John Marshall Cogswell, needed to get the word out to reporters in the crucial bellwether state of Iowa amidst a crowded, well-funded field. In Colorado, John was a former U.S. Senate front funner in years past, but outside of the state he was nearly unknown. By announcing his upcoming "Iowans: First For Leadership" Tour to our press list, we helped John gain the name recognition needed to open doors to the media.
When all was said and done, John had visited 25 of Iowa's 99 counties and traveled over 10,000 miles across the state. Our work helped John earn media coverage in local and regional outlets with a combined reach of over 250,000 voters in Iowa and neighboring states or approximately one quarter of Iowa's households. We were able to secure over 15 radio interviews, and speak personally to over 50 groups at a time when the media's eyes were most in demand by the top tier, nationally funded presidential candidates.
